The arithmetic of caring about a product.
A Care Loop score is not a vibe. It is a weighted, citation-first composite across four dimensions, published with its sources, its confidence tier, and the unknowns it could not resolve.
Sample composite
A standard ceramic mug
Four lenses. One number you can defend in a room.
Click any dimension below to expose its underlying signals, weights and source registries. Weights are tuned per category, these are the consumer-goods defaults.
Drill-down
Planet, signal stack
The footprint embedded in materials, manufacture, transport and disposal.
We ship the doubt with the answer.
Drag the dial to see how data coverage maps onto a confidence tier. A score with thin coverage is not a worse score. It is a more honest one.
Partial disclosure with limited inference.
- 01Verified
Primary sources, third-party certified, lab-tested.
- 02High
Multiple credible sources cross-referenced and dated.
- 03Medium
Partial disclosure with limited inference.
- 04Estimated
Category model, brand-level proxies, labelled as such.
- 05Insufficient
Too many unknowns, we say so, plainly.
From registry to score, in five honest steps.
- 01Ingest
Pull from registries, EPDs, court filings, certification ledgers and brand disclosures.
- 02Normalise
Map every signal to a canonical schema with units, dates and source weight.
- 03Score
Apply the dimension model. Compute confidence from coverage and source quality.
- 04Annotate
Surface unknowns explicitly. Attach the citation trail to every datum.
- 05Publish
Version the score. Open it for right-of-reply. Recompute on new evidence.
The five rules we will not bend.
These are the editorial commitments that sit above the algorithm. If a brand asks us to break one, we publish the request alongside our refusal.
Citations or it didn't happen
Every signal points to a public, reviewable source. No claim is anonymous.
Unknowns are first-class
Missing data is shown, not hidden behind an averaged number.
Marketing claims have weight zero
Brand copy never moves a score. Only verifiable inputs do.
Versioned & dated
Every score carries a methodology version and the date of last refresh.
Open right of reply
Brands can submit primary documents that update the source ledger publicly.
Every score is a footnote you can follow.
Each datum points to a public, dated, reviewable source. Where a source is paywalled, we cite the registry and a method note. The full source ledger is browsable per product.
Are weights universal?
No. Defaults shown here are for consumer goods. Per-category overrides are documented in the methodology repo and versioned alongside the score.
What if you're wrong?
We publish a correction with a diff against the prior score, the new evidence, and the source it came from. Versioned, dated, and visible.
Do you take brand money?
No paid placements. No ranking influence. Brand subscriptions only buy access to their own dashboard, never the score.
Why ‘care’ and not ‘sustainability’?
Sustainability is a marketing word. Care is a verb you can audit, across health, planet, ethics and longevity.